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Dan Jacobs

Content writer

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Name:
Dan Jacobs
Age:
39
Background:
Dan has lots and lots of experience, over 20 years in the business.
Studies:
Did a degree in journalism.
Travel:
Travelled a little bit around Europe.
Likes/dislikes:
Hates flying, loves trains!
Personality:
He's a little quieter and more sensitive than some of the others in the office.
Hobbies:
Writing, writing, writing.
Languages:
Just English

Hello, I’m Dan Jacobs, and I write the text content for the website. I work closely with the researcher, so I know who’s going to use the new site. What I write - the content – is aimed at that audience. Writing for the web is different from writing for a newspaper or magazine. Good web writing has short sentences and lots of bullet points. And a low word count: as few words as possible. Website readers don’t want to be given too many words at once!